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MONETIZING IN NEW TECHNOLOGY SPACES

Digital Banner for Mark Benson at Frost & Sullivan GIL 2016

Presentation and facilitated think-tank session at Frost & Sullivan Growth, Innovation, and Leadership, Silicon Valley 2016:

ABSTRACT: The Internet of Things trend is forcing organizations out of their comfort zones to rapidly innovate new technology and business offerings in order to remain competitive on the global stage. However, to succeed at monetizing in new technology spaces, organizations must overcome internal barriers to change such as technology debt, rigid business models, outdated user experiences, incumbent processes, skill gaps, and in many cases (sadly), a lack of strategic vision. This session uses interactive group discussion, frameworks, lessons learned, best practices, metrics, and business model case studies to help participants address these challenges at their organization.

Mark Benson speaking photo

About Mark Benson

Mark Benson is Head of Samsung SmartThings, author of The Art of Software Thermal Management for Embedded Systems, and is a regular speaker and writer on leadership, organizational behavior, and the future of the smart home.

Read more about Mark in the preface